Openbook as a space where different worlds independently coexist and collide to create relevant spatial solutions was the premise for every touchpoint of the brand-new identity. And that included the website. After creating the new visual identity and universe for Openbook, the main challenge was to make every business area (Architecture, Studio, Design, Real Estate and Engineering) also feel represented in the group’s online platform but still own their spaces to express themselves.

Just like the brand architecture, the website architecture follows a monolithic approach in which there is a common ground – something like a homepage, or a starting point – with content dedicated to the Openbook group; and, at the same time, every business area has its own space (and own domain) inside the website with dedicated ‘homepage’ and internal pages each: about, projects, news and insights, and contact.

We designed an avant-garde graphic experience to represent everything Openbook has become and still wants to achieve. A proof of past evolution and a statement of ambition for the future. Tasteful design with usability and performance, results in a sophisticated and intuitive navigation. Like brand, like website. Not one or the other can be compared to anything else in the market.

DIGITAL DESIGN
3D
FILM